Bringing stories to life through production

Have you ever wondered what goes into making a powerful brand story video? For many Somerset businesses, it’s a creative and rewarding process that turns ideas into cinematic visuals.

Here’s a look at what happens behind the scenes during a typical brand story video project.

Step 1: Discovery and concept

Every video begins with discovery. The production team learns about your business, your audience, and your goals. Together, you define your story’s message and tone.

In Somerset, this might include highlighting local roots, community impact, or a unique brand journey.

Step 2: Storyboarding and scripting

Next comes planning. Storyboards outline each shot, and scripts define key messages or dialogue. This ensures the video stays focused and meaningful, saving time on set.

Step 3: Filming on location

Somerset offers beautiful filming backdrops — from rural landscapes to urban architecture. A professional crew will capture high-quality footage that visually supports your story. They may also film interviews, day-in-the-life scenes, or client testimonials.

Step 4: Editing and sound design

In post-production, everything comes together. Editors cut footage, adjust colour and lighting, add music, and refine transitions. Voiceovers or captions are added for accessibility and tone consistency.

Step 5: Delivery and distribution

Finally, your video is exported in multiple formats for web, social media, and presentations. Strategic distribution ensures your story reaches the right people.

Conclusion

Behind every great brand story video is a team of professionals who understand both creativity and strategy.

To see how your story can come to life, discover FilmTank’s brand story video creation services in Somerset and bring your brand to the screen.